RESON
中文

05The next market we are opening

Southeast Asianext

Beyond China: taking songs into Southeast Asia, and bringing Southeast Asian hits like See Tình into China.

01What we do

  1. 01

    China representation

    We obtain the China rights for a Southeast Asian song.

  2. 02

    Sublicensing

    Licensed on to labels, platforms and brands in China.

  3. 03

    Own versions

    Or we keep the rights and produce our own Chinese versions and covers.

02How it runs

  1. 01Visionary A&RFinding the next voices.
  2. 02Elite ProductionGrammy-nominated engineers, platinum songwriters.
  3. 03Viral Amplification500+ KOLs, one campaign, two markets.
  4. 04Global ConnectWMG · SME · UMG · Tencent Music · NetEase Cloud.

04Questions

Is this a full service yet?

Not yet. Southeast Asia is the next market we are opening; China is where we work every day. Talk to us early if you are planning for it.

How does licensing work?

We obtain the China rights for a Southeast Asian song, then license it on to labels, platforms and brands in China, or keep the rights and produce our own Chinese versions.

Which songs?

The Vietnamese hit See Tình: its Chinese version is in preparation. See the Work page.